Bruce Williams Named Chief Executive Officer of the YMCA of Columbia

The YMCA of Columbia announces Bruce Williams as the new Chief Executive Officer as of Dec. 1, 2015.

Recently retired from BB&T Insurance, Williams is a longtime YMCA member and has served on the YMCA of Columbia Board of Directors for a number of years, including holding the position of Board President. He is a native of Columbia and proud alum of AC Flora High School and the University of South Carolina. Bruce is married to Mason, has two grown children, and just welcomed his first grandchild into the world. His affection for the YMCA began as a youth attending Camp Greenville and has remained steadfast.

“We are very excited to have Bruce Williams as our Y’s new leader,” said Vance Bettis, YMCA of Columbia Board President. “He holds the same values that the YMCA stands for: caring, honesty, respect, responsibility and faith. He has been an integral part of our Y’s success and will ensure our bright future.”

Williams is eager to grow critical programming in the communities the Y serves, including the YMCA’s Diabetes Prevention Program, LIVESTRONG at the YMCA program for cancer survivors, water safety classes, and summer feeding and summer learning loss prevention programs.

The YMCA of Columbia association has six locations in the Midlands: the Ballentine Family YMCA, the Downtown YMCA, the Jeep Rogers Family YMCA at Lake Carolina, the NorthWest Family YMCA in Irmo, the Lexington Family YMCA and the Orangeburg County YMCA; and operates two waterparks in Orangeburg County and six Richland One afterschool sites.

About the YMCA of Columbia

Over the past century and a half, the YMCA of Columbia has been a community-transforming institution, not only in the Midlands, but also in the entire United States. The Y is one of the nation’s leading nonprofits strengthening communities through youth development, healthy living and social responsibility. Regardless of age, income or background – the Y works to nurture the potential of children and teens, improve the nation’s health and well being, and provide opportunities to give back and support neighbors. The Y has the long-standing relationships and physical presence not just to promise, but to deliver, lasting personal and social change. Please visit for more information.